Wisconsin Is In Logo

Inspiring a Movement to Promote Energy Efficiency

  • Television
  • Digital Display
  • Social

The only thing Wisconsinites appreciate more than self-reliance is a community that works together. When it comes to energy efficiency, we realized that blending personal gains with statewide benefits would be a compelling message. Our “Wisconsin Is In” work highlighted significant cost savings through the lens of personal and community pride to create a powerful campaign.

Television Spot (0:30)

Digital Display

Social Posts