Our roots run deep

Verdant Brand Communications began in upstate New York in 1997 as Brand Cool, a small agency driven by big ideas. As a proud B-Corp and 100% employee-owned agency, we believed that businesses can do good in the world while thriving—and we still do.

As we grew, we realized our work and our values were having a real and measurable impact on the world. Alongside our clients, we’ve reduced carbon emissions by thousands of tons, helped save businesses millions of dollars, and transformed the way our clients think about their customers. While a lot has changed over the years—a new name, new offices, new clients and categories—our dedication to the values that got us here is still at the root of it all.

Our Services

Brand

Branding

Company, product, and program naming

Competitive intelligence/analysis

Target audience research/profiles

Connect

Campaign strategy and development

Print and digital creative

Content strategy and development

Measure

Data hygiene

Information aggregation and integration

Dashboard development

Insight analysis

Our leadership

Our clients

Like all great partnerships, our client relationships are rooted in honesty and a shared vision to deliver award-winning creative that has an impact on the audience and on the world around us. Together, we’re relentlessly paving a new path toward results-driven creative excellence.

NYSEG
Causewave Community Partners
Vermont Energy Investment Corporation
Efficiency Vermont
Jewish Senior Life
McKinstry
Focus on Energy
Northwest Bank
PG&E
South Jersey Gas
Sodexo
National Fenestration Rating Council
CooperVision
Pulse Technologies
Sun Kissed Cannabis
Certified B Corporation
WBENC-Certified Women's Business Enterprise

Through our parent company, Butler/Till.

ESOP